Column 6

The Versatile Option

April 24, 2002

Options can be used in many ways, and really are  versatile investment tools.

Some uses for options:

Options can be used in a conservative manner, but most people believe options are only for speculators.  As the weeks pass and you read these columns you will see how options can be used by almost every investor.  When using options in your investment portfolio, you must decide if you are interested in taking a conservative approach (highly recommended) or taking a more aggressive approach (I do not recommend this).  In playing it relatively safely, or in taking a chance to earn additional money.  The measure of risk vs. reward is a constant concern for options traders.  I hope to convince you to use options in a conservative manner.  I believe the profit opportunities available from the conservative use of options are sufficient so that it is not necessary for you to add risk to your investments.

Options are not for everyone, and there is no guaranteed profit when using options.  Both options and stocks are investments with potential for reward, but losses can occur, no matter how conservative your strategy.  By being aware of the risks at all times, you will make better decisions.  The profit potential is substantial when options are part of your portfolio.

Let’s review the most basic definitions:


The simplest strategy:  Buying call or put options

If you buy an option, you are betting the price of a specified stock changes in the direction you want (for calls, the direction is up; for puts the direction is down).  The risk of an investment of this type is limited, because you cannot lose more than you paid for the call option.  Most options you would consider buying are relatively low priced, again limiting your loss.  Nevertheless, this is a somewhat risky strategy because the option buyer frequently loses most or all of his investment.  To offset those losses, the option buyer has the opportunity to turn a small amount of money into a much larger amount. That is the lure of buying options and why many people love that strategy.  Making a large profit from a small investment involves the use of leverage, and next week we will take a closer look at the concept of leverage.

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